My husband and I like to think that we have a fairly exclusive wine collection, especially for a couple of 28-year-olds. We even have a few bottles that aren’t supposed to be opened for another 15-20 years. With that long of a wait, it’s difficult to remember where we got it, what food goes well with the wine, what year we should open it, etc. And let’s face it, in 20 years my memory is just going to get worse. So… my idea is to create an online wine cellar that houses all of our elite bottles with images, descriptions and food pairings. In addition to the wine cellar, the website would include a blog so I could document my wine experiences (such as visiting a winery, enjoying a good bottle of wine at dinner, highlighting a new local wine maker, etc.).
As far as the audience, my husband and I will benefit most from the site, at least at the beginning. But I plan on linking to blog posts from my social media channels so other people will know about the website. And who knows, maybe one day there will be a paid Virginia winery ad on the homepage. #winedreams
Description: Veoni Vine will feature images and descriptions of my personal wine collection, as well as highlight my various wine experiences through custom blog posts.
-Have a digital wine cellar that features prominent bottles from Italy and the US.
-Write blog posts to document my wine experiences (winery trips, dinners, etc.)
-Generate followers and encourage people to share comments on the blog posts.
Audience: My husband and I, friends and family, and hopefully other wine enthusiasts.
Achieving goals: I plan on using a WordPress template that is simple and is easily customizable. To ensure everything is organized nicely, I plan on creating custom post types. I also plan on sharing the website through social channels to drive awareness.
Theme: Magazine Basic (http://wordpress.org/themes/magazine-basic)
Functionality & Design:
-Create a child theme
-Develop a custom post type and taxonomies for ‘region’ and ‘year’
-Change the look of the theme by altering CSS code
-Import social media widget
-Add content (at least five collection bottles with images and descriptions, and one post highlighting winery experience).